Debrief lens: Look at both the scores and the delta. Which gaps are largest? Which gaps actually matter to Venturea? A large cultural distance may demand adaptation without automatically making the market unattractive.
Team 1
Noveria
U.S. vs Noveria
Dimension
U.S.
Noveria
Δ
Indulgence
68
68
0
Power Distance
40
38
-2
Uncertainty Avoidance
46
53
+7
Most important
Indulgence
Cultural viability
Strong Fit
Adaptation
Venturea should plan to adapt to a more individualistic workforce and clientelle as it is the largest delta compared to the United States.
Recommendation
Venturea should prioritize the Noverian market as it is the land with the most cultural similarity. This similarity could allow for Venturea to adapt efficiently without breaching cultural norms. Specifically similar indulgence indicating that the population of Noveria would be more willing to accept Ventureas offerings is an important note as it would allow for swift integration.
Updated 5:35 PM
Team 2
Noveria
U.S. vs Noveria
Dimension
U.S.
Noveria
Δ
Power Distance
40
38
-2
Uncertainty Avoidance
46
53
+7
Indulgence
68
68
0
Most important
Indulgence
Cultural viability
Strong Fit
Adaptation
Provide clear information so customers feel confident about the products.
Recommendation
They should focus on reliability and long-term value because its cultural differences from the U.S are small/similar. This means that we should focus on trust and reliability and long-term benefits to help Venturea with its customers.
Updated 5:42 PM
Team 3
Brayland
U.S. vs Brayland
Dimension
U.S.
Brayland
Δ
Indulgence
68
42
-26
Long-Term Orientation
50
100
+50
Achievement
62
95
+33
Most important
Long-Term Orientation
Cultural viability
Conditional Fit
Adaptation
Market to the long-term benefits Venturea offers.
Recommendation
Brayland shows characteristics of being more community based and long-term oriented which would make them the best place to implement a sustainable energy practice.
Updated 5:37 PM
Team 4
Noveria
U.S. vs Noveria
Dimension
U.S.
Noveria
Δ
Individualism
60
100
+40
Power Distance
40
38
-2
Achievement
62
14
-48
Most important
Individualism
Cultural viability
Low-Priority Fit
Adaptation
We can ask Nigeria for cheaper labor for an item they mass produce based on location. In return we can help there market(s) better profit.
Recommendation
Noveria is a low power country that although may not have a lot to offer, we can still mutually benefit in the market. We are looking for a comparitive advantage from Noveria where they can produce a specific good for less money.
Updated 5:37 PM
Team 5
Eryndor
U.S. vs Eryndor
Dimension
U.S.
Eryndor
Δ
Power Distance
40
57
+17
Individualism
60
67
+7
Long-Term Orientation
50
47
-3
Most important
Individualism
Cultural viability
Strong Fit
Adaptation
This partnership could change their numbers to be evener by implementing procedures in the partnership that promote more collaboration at the lower levels.
Recommendation
We believe that this market should be prioritized because individualism is important in the workplace. Everyone values their own opinions. The US and Eryndor would work well because they both value this.
Updated 5:33 PM
Team 6
Waiting…
Waiting for Team 6 to submit its Culture Lens analysis.